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Archive: June 2010


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Misleading Marketing

by Dean Kreutzer
Reading food labels has become more challenging as companies vie for market share by injecting marketing into what should be straight forward labeling. When Kraft came out with their Calorie-Wise salad dressing line years ago, it was a great brand and it wasn't misleading since all that was being promoted was the fact that the salad dressing was lower in calories than the regular version. Now, things are different
0 Comments DeanK submitted 75 days ago

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